Using positive reinforcement to communicate with horses, has many advantages:
– It’s a clear two-way communication that makes the horse feels loved, heard and important
– You can avoid frustration by arranging your training set up and because you can detect it in early stages
– It helps empower horses and helps them overcome traumas, make them confident and trust their trainers.
– It helps overcome traumas and fear in horses.

I believe that:
·        We don’t have to coerce horses into doing things for us
·        In order to have a good relationship with your horse you need 3 things: a clear two-way communication system, listen to each other and accommodate each others needs and trust. Therefor my HippoLogic training system is based on these 3 pillars. Positive reinforcement training is based on listening to your learner and accommodate your horse in his learning process so that we can make this a win-win
·         Too much negative reinforcement, the use of punishment or badly applied positive reinforcement can stand in the way of having a happy horse that loves to be with you
·         Every horse person can learn to use positive reinforcement in a constructive way that contributes to the horse-human relation(friend)ship
·         We can all use support from each other in our learning process, that’s why I founded two online clicker training communities (my free Facebook group and the HippoLogic Clicker Training Academy).
·         Clicker training can become main stream. I’ve seen this approach become more and more well known since I came in contact with it in 1999. You can help by clicker training your horse so others will see how well this works. Did you know that B.F. Skinner has discovered the learning quadrant when he was a professor at Harvard (1958-1974) and that he wrote his most influential book Schedules of Reinforcement in 1957.